

Wiser Now, Inc. is a publishing and learning development company focused on aging well.
On this website CEO Kathy Laurenhue focuses on two areas of major interest:
Kathy built much of her reputation in this field by teaching others more effective ways of relating to people with Alzheimer’s disease and dementia. If that is your interest, please click here to be taken to an alternative website.
Throughout her life, Kathy has been known for her highly practical and invariably upbeat style that provides maximum learning in an enjoyable format. Even while teaching serious content, her goal is always to help people connect to one another by tapping into their sense of humor, their stories and their curiosity about the wider world. For an enjoyable path toward brain health, sign up with Wiser Now today.
Why not go out on a limb?
That's where the fruit is.
-- Will Rogers
Wiser Now, Inc. is an outgrowth of Kathy Laurenhue’s earlier company, Better Directions, Inc. which was incorporated in 1991. Better Directions was best known for its monthly, international, award-winning newsletter for Alzheimer’s caregivers, Wiser Now. Therefore, when Kathy reformulated her company after spending several years in the corporate world, she decided to use the “Wiser Now” name for all her endeavors.
Kathy’s mantra for world peace (and promoting positive human interaction in all situations) is:
Laughter builds rapport.
Rapport builds trust.
Trust builds relationships.
Once we have a pleasant experience with one another, our individual prejudices are harder to maintain. Here are some of the other principles Wiser Now lives by: